by Josh Hanchett | Nov 27, 2020 | Being Found Online, Digital Marketing, Social Media
Black Friday Sales for Business Consume or Invest in your business? Did you ever read Rich Dad Poor Dad? When I was 13, I almost read the whole thing, but one thing Robert wrote still remains in my head today… Buy a gum ball machine Let me explain. In an effort...
by Josh Hanchett | Nov 12, 2019 | Branding, Digital Marketing
Branding Your Business Perception and Value Planes, trains, and automobiles Planes, trains, and automobiles will all get you to your final destination, but the value of each method depends on the traveler. If the traveler values time, then they will prefer the...
by Josh Hanchett | Nov 12, 2019 | Digital Marketing, Retirement Village
Retirement Village Positioning Have you ever wondered why some campaigns are incredibly successful and some are not? When your copy is out of alignment with your branding and offering, you are sending mixed messages to your potential customer. Confusion kills action....
by Joshua Hanchett | Oct 30, 2019 | Being Found Online, Digital Marketing, Search Engine Optimisation
In this post, I will be giving a brief explanation of ‘what is SEO’ from definition to simple best practice you could implement right away as well talk about why it’s worth investing in. This is for those who generally want the answer to this...
by Joshua Hanchett | Jun 28, 2019 | Being Found Online, Digital Marketing, Social Media
Digital Marketing Efficiency Content Creation Tools There are 1001 tools these days for generating and distributing content for your business. With many of us experiencing digital overload, the process of finding helpful tools can be overwhelming. We use these...
by Joshua Hanchett | Feb 3, 2019 | Digital Marketing, Retirement Village
Retirement Village Digital Marketing Too busy to read the whole post? Skip to the results halfway down. I previously had the privilege to present on Retirement Village Digital Marketing at a Retirement and Aged Care symposium at the Morphettville race course. The...
